In the space of a few months, the trend has become stronger. The fibre based mascara brush is regaining some of its lost luster over injected brushes. For economic reasons, first of all, in connection in particular with the cost of an injection mould usually requiring larger production runs, but also for technical reasons in connection with the ease of transformation and adaptation of fibres to standards of beauty. A great opportunity for the DuPont team in charge of marketing its famous (...)
Le retour des fibres dans le domaine des brosses de mascaras.